{"id":14304868,"date":"2025-06-13T08:45:36","date_gmt":"2025-06-13T01:45:36","guid":{"rendered":"https:\/\/yp.vn\/?p=14304868"},"modified":"2025-06-13T08:45:36","modified_gmt":"2025-06-13T01:45:36","slug":"san-xuat-bao-bi-thoi-dai-moi-ben-vung-thong-minh-ca-nhan-hoa","status":"publish","type":"post","link":"https:\/\/yp.com.vn\/san-xuat-bao-bi-thoi-dai-moi-ben-vung-thong-minh-ca-nhan-hoa\/","title":{"rendered":"S\u1ea3n Xu\u1ea5t Bao B\u00ec Trong Th\u1eddi \u0110\u1ea1i M\u1edbi: B\u1ec1n V\u1eefng, Th\u00f4ng Minh v\u00e0 C\u00e1 Nh\u00e2n H\u00f3a L\u00ean Ng\u00f4i"},"content":{"rendered":"

B\u01b0\u1edbc v\u00e0o k\u1ef7 nguy\u00ean s\u1ed1 v\u1edbi nh\u1eefng bi\u1ebfn \u0111\u1ed5i kh\u00f4ng ng\u1eebng trong h\u00e0nh vi ng\u01b0\u1eddi ti\u00eau d\u00f9ng v\u00e0 nh\u1eadn th\u1ee9c v\u1ec1 m\u00f4i tr\u01b0\u1eddng, ng\u00e0nh s\u1ea3n xu\u1ea5t bao b\u00ec<\/strong><\/a> to\u00e0n c\u1ea7u n\u00f3i chung v\u00e0 t\u1ea1i Vi\u1ec7t Nam n\u00f3i ri\u00eang \u0111ang tr\u1ea3i qua m\u1ed9t cu\u1ed9c c\u00e1ch m\u1ea1ng s\u00e2u s\u1eafc. Kh\u00f4ng c\u00f2n \u0111\u01a1n thu\u1ea7n l\u00e0 l\u1edbp v\u1ecf b\u1ea3o v\u1ec7 s\u1ea3n ph\u1ea9m, s\u1ea3n xu\u1ea5t bao b\u00ec<\/strong><\/a> ng\u00e0y nay \u0111\u00e3 tr\u1edf th\u00e0nh m\u1ed9t \u0111\u1ea1i s\u1ee9 th\u01b0\u01a1ng hi\u1ec7u, m\u1ed9t c\u00f4ng c\u1ee5 marketing chi\u1ebfn l\u01b0\u1ee3c v\u00e0 l\u00e0 th\u01b0\u1edbc \u0111o cho cam k\u1ebft tr\u00e1ch nhi\u1ec7m x\u00e3 h\u1ed9i c\u1ee7a doanh nghi\u1ec7p.<\/p>\n

Trong b\u1ed1i c\u1ea3nh \u0111\u00f3, ba xu h\u01b0\u1edbng ch\u1ee7 \u0111\u1ea1o \u2013 B\u1ec1n v\u1eefng, Th\u00f4ng minh v\u00e0 C\u00e1 nh\u00e2n h\u00f3a \u2013 \u0111ang \u0111\u1ecbnh h\u00ecnh l\u1ea1i to\u00e0n b\u1ed9 ng\u00e0nh c\u00f4ng nghi\u1ec7p, m\u1edf ra nh\u1eefng c\u01a1 h\u1ed9i v\u00e0 th\u00e1ch th\u1ee9c m\u1edbi.<\/p>\n

Xu H\u01b0\u1edbng B\u1ec1n V\u1eefng c\u1ee7a s\u1ea3n xu\u1ea5t bao b\u00ec: “Xanh h\u00f3a” t\u1eeb V\u1eadt li\u1ec7u \u0111\u1ebfn V\u00f2ng \u0111\u1eddi S\u1ea3n ph\u1ea9m<\/h3>\n

\u00c1p l\u1ef1c t\u1eeb v\u1ea5n \u0111\u1ec1 \u00f4 nhi\u1ec5m m\u00f4i tr\u01b0\u1eddng, \u0111\u1eb7c bi\u1ec7t l\u00e0 r\u00e1c th\u1ea3i nh\u1ef1a, \u0111\u00e3 th\u00fac \u0111\u1ea9y m\u1ed9t l\u00e0n s\u00f3ng m\u1ea1nh m\u1ebd h\u01b0\u1edbng t\u1edbi s\u1ea3n xu\u1ea5t bao b\u00ec<\/strong> b\u1ec1n v\u1eefng. \u0110\u00e2y kh\u00f4ng c\u00f2n l\u00e0 m\u1ed9t l\u1ef1a ch\u1ecdn m\u00e0 \u0111\u00e3 tr\u1edf th\u00e0nh y\u00eau c\u1ea7u g\u1ea7n nh\u01b0 b\u1eaft bu\u1ed9c t\u1eeb c\u1ea3 ng\u01b0\u1eddi ti\u00eau d\u00f9ng l\u1eabn c\u00e1c quy \u0111\u1ecbnh ph\u00e1p l\u00fd. C\u00e1c doanh nghi\u1ec7p \u0111ang t\u00edch c\u1ef1c t\u00ecm ki\u1ebfm v\u00e0 \u1ee9ng d\u1ee5ng c\u00e1c gi\u1ea3i ph\u00e1p thay th\u1ebf cho nh\u1ef1a truy\u1ec1n th\u1ed1ng.<\/p>\n

V\u1eadt li\u1ec7u th\u00e2n thi\u1ec7n v\u1edbi m\u00f4i tr\u01b0\u1eddng nh\u01b0 gi\u1ea5y t\u00e1i ch\u1ebf, b\u00eca carton, nh\u1ef1a sinh h\u1ecdc (PLA) c\u00f3 kh\u1ea3 n\u0103ng ph\u00e2n h\u1ee7y, v\u00e0 th\u1eadm ch\u00ed l\u00e0 c\u00e1c v\u1eadt li\u1ec7u s\u00e1ng t\u1ea1o t\u1eeb n\u00f4ng s\u1ea3n ph\u1ee5 ph\u1ea9m (nh\u01b0 b\u00e3 m\u00eda, x\u01a1 d\u1eeba) \u0111ang ng\u00e0y c\u00e0ng ph\u1ed5 bi\u1ebfn. Thi\u1ebft k\u1ebf bao b\u00ec c\u0169ng \u0111\u01b0\u1ee3c t\u1ed1i gi\u1ea3n h\u00f3a, gi\u1ea3m thi\u1ec3u c\u00e1c chi ti\u1ebft th\u1eeba, s\u1eed d\u1ee5ng m\u1ef1c in g\u1ed1c n\u01b0\u1edbc kh\u00f4ng \u0111\u1ed9c h\u1ea1i nh\u1eb1m t\u1ed1i \u01b0u h\u00f3a kh\u1ea3 n\u0103ng t\u00e1i ch\u1ebf.<\/p>\n

Kh\u00e1i ni\u1ec7m “kinh t\u1ebf tu\u1ea7n ho\u00e0n” \u0111\u01b0\u1ee3c \u00e1p d\u1ee5ng tri\u1ec7t \u0111\u1ec3, n\u01a1i bao b\u00ec sau khi s\u1eed d\u1ee5ng c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c thu gom, t\u00e1i ch\u1ebf ho\u1eb7c t\u1ef1 ph\u00e2n h\u1ee7y, gi\u1ea3m thi\u1ec3u t\u1ed1i \u0111a t\u00e1c \u0111\u1ed9ng ti\u00eau c\u1ef1c \u0111\u1ebfn m\u00f4i tr\u01b0\u1eddng. Nh\u1eefng th\u01b0\u01a1ng hi\u1ec7u ti\u00ean phong trong vi\u1ec7c \u00e1p d\u1ee5ng s\u1ea3n xu\u1ea5t bao b\u00ec<\/strong><\/a> b\u1ec1n v\u1eefng kh\u00f4ng ch\u1ec9 t\u1ea1o d\u1ef1ng \u0111\u01b0\u1ee3c h\u00ecnh \u1ea3nh t\u00edch c\u1ef1c m\u00e0 c\u00f2n chi\u1ebfm \u0111\u01b0\u1ee3c c\u1ea3m t\u00ecnh v\u00e0 l\u00f2ng trung th\u00e0nh c\u1ee7a th\u1ebf h\u1ec7 ng\u01b0\u1eddi ti\u00eau d\u00f9ng m\u1edbi, nh\u1eefng ng\u01b0\u1eddi s\u1eb5n s\u00e0ng chi tr\u1ea3 cao h\u01a1n cho c\u00e1c s\u1ea3n ph\u1ea9m c\u00f3 gi\u00e1 tr\u1ecb “xanh”.<\/p>\n

\"s\u1ea3n

Thi\u1ebft k\u1ebf bao b\u00ec c\u0169ng \u0111\u01b0\u1ee3c t\u1ed1i gi\u1ea3n h\u00f3a, gi\u1ea3m thi\u1ec3u c\u00e1c chi ti\u1ebft th\u1eeba<\/p><\/div>\n

Bao B\u00ec Th\u00f4ng Minh: K\u1ebft N\u1ed1i S\u1ea3n Ph\u1ea9m v\u1edbi Th\u1ebf Gi\u1edbi S\u1ed1<\/h3>\n

S\u1ef1 b\u00f9ng n\u1ed5 c\u1ee7a c\u00f4ng ngh\u1ec7 4.0 \u0111\u00e3 khai sinh ra m\u1ed9t th\u1ebf h\u1ec7 s\u1ea3n xu\u1ea5t bao b\u00ec<\/strong><\/a> ho\u00e0n to\u00e0n m\u1edbi: bao b\u00ec th\u00f4ng minh (Smart Packaging). B\u1eb1ng c\u00e1ch t\u00edch h\u1ee3p c\u00e1c c\u00f4ng ngh\u1ec7 nh\u01b0 m\u00e3 QR, chip NFC (Giao ti\u1ebfp t\u1ea7m g\u1ea7n) hay c\u00f4ng ngh\u1ec7 RFID (Nh\u1eadn d\u1ea1ng qua t\u1ea7n s\u1ed1 v\u00f4 tuy\u1ebfn), bao b\u00ec gi\u1edd \u0111\u00e2y c\u00f3 kh\u1ea3 n\u0103ng t\u01b0\u01a1ng t\u00e1c tr\u1ef1c ti\u1ebfp v\u1edbi ng\u01b0\u1eddi ti\u00eau d\u00f9ng v\u00e0 to\u00e0n b\u1ed9 chu\u1ed7i cung \u1ee9ng.<\/p>\n

Ch\u1ec9 v\u1edbi m\u1ed9t thao t\u00e1c qu\u00e9t m\u00e3 \u0111\u01a1n gi\u1ea3n b\u1eb1ng \u0111i\u1ec7n tho\u1ea1i th\u00f4ng minh, ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00f3 th\u1ec3 truy xu\u1ea5t m\u1ecdi th\u00f4ng tin v\u1ec1 s\u1ea3n ph\u1ea9m: ngu\u1ed3n g\u1ed1c xu\u1ea5t x\u1ee9, th\u00e0nh ph\u1ea7n, h\u1ea1n s\u1eed d\u1ee5ng, th\u1eadm ch\u00ed l\u00e0 nh\u1eefng c\u00e2u chuy\u1ec7n th\u00fa v\u1ecb \u0111\u1eb1ng sau th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n

\u0110\u1ed1i v\u1edbi doanh nghi\u1ec7p, s\u1ea3n xu\u1ea5t bao b\u00ec<\/strong> th\u00f4ng minh l\u00e0 c\u00f4ng c\u1ee5 \u0111\u1eafc l\u1ef1c \u0111\u1ec3 ch\u1ed1ng h\u00e0ng gi\u1ea3, h\u00e0ng nh\u00e1i, theo d\u00f5i h\u00e0nh tr\u00ecnh s\u1ea3n ph\u1ea9m theo th\u1eddi gian th\u1ef1c, qu\u1ea3n l\u00fd h\u00e0ng t\u1ed3n kho hi\u1ec7u qu\u1ea3 v\u00e0 thu th\u1eadp d\u1eef li\u1ec7u qu\u00fd gi\u00e1 v\u1ec1 h\u00e0nh vi kh\u00e1ch h\u00e0ng. H\u01a1n th\u1ebf n\u1eefa, c\u00e1c lo\u1ea1i bao b\u00ec t\u00edch h\u1ee3p c\u1ea3m bi\u1ebfn c\u00f3 th\u1ec3 theo d\u00f5i v\u00e0 c\u1ea3nh b\u00e1o v\u1ec1 s\u1ef1 thay \u0111\u1ed5i nhi\u1ec7t \u0111\u1ed9, \u0111\u1ed9 \u1ea9m, gi\u00fap \u0111\u1ea3m b\u1ea3o ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m, \u0111\u1eb7c bi\u1ec7t quan tr\u1ecdng \u0111\u1ed1i v\u1edbi ng\u00e0nh th\u1ef1c ph\u1ea9m v\u00e0 d\u01b0\u1ee3c ph\u1ea9m.<\/p>\n

C\u00e1 Nh\u00e2n H\u00f3a: Ch\u1ea1m \u0111\u1ebfn C\u1ea3m x\u00fac v\u00e0 Tr\u1ea3i nghi\u1ec7m Kh\u00e1ch h\u00e0ng<\/h3>\n

Trong m\u1ed9t th\u1ecb tr\u01b0\u1eddng ng\u00e0y c\u00e0ng b\u00e3o h\u00f2a, vi\u1ec7c t\u1ea1o ra s\u1ef1 kh\u00e1c bi\u1ec7t v\u00e0 x\u00e2y d\u1ef1ng k\u1ebft n\u1ed1i c\u1ea3m x\u00fac v\u1edbi kh\u00e1ch h\u00e0ng l\u00e0 y\u1ebfu t\u1ed1 s\u1ed1ng c\u00f2n. C\u00e1 nh\u00e2n h\u00f3a bao b\u00ec \u0111\u00e3 n\u1ed5i l\u00ean nh\u01b0 m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c marketing hi\u1ec7u qu\u1ea3 \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau n\u00e0y. Thay v\u00ec nh\u1eefng m\u1eabu bao b\u00ec s\u1ea3n xu\u1ea5t h\u00e0ng lo\u1ea1t, c\u00e1c th\u01b0\u01a1ng hi\u1ec7u \u0111ang t\u00ecm c\u00e1ch t\u1ea1o ra nh\u1eefng thi\u1ebft k\u1ebf \u0111\u1ed9c \u0111\u00e1o, mang \u0111\u1eadm d\u1ea5u \u1ea5n c\u00e1 nh\u00e2n.<\/p>\n

\"s\u1ea3n

C\u00e1 nh\u00e2n h\u00f3a s\u1ea3n xu\u1ea5t bao b\u00ec \u0111\u00e3 n\u1ed5i l\u00ean nh\u01b0 m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c marketing hi\u1ec7u qu\u1ea3<\/p><\/div>\n

Chi\u1ebfn d\u1ecbch “Share a Coke” c\u1ee7a Coca-Cola v\u1edbi vi\u1ec7c in t\u00ean ng\u01b0\u1eddi d\u00f9ng l\u00ean v\u1ecf lon l\u00e0 m\u1ed9t v\u00ed d\u1ee5 kinh \u0111i\u1ec3n v\u1ec1 s\u1ee9c m\u1ea1nh c\u1ee7a c\u00e1 nh\u00e2n h\u00f3a. Ng\u00e0y nay, v\u1edbi s\u1ef1 h\u1ed7 tr\u1ee3 c\u1ee7a c\u00f4ng ngh\u1ec7 in k\u1ef9 thu\u1eadt s\u1ed1 hi\u1ec7n \u0111\u1ea1i, vi\u1ec7c c\u00e1 nh\u00e2n h\u00f3a tr\u1edf n\u00ean d\u1ec5 d\u00e0ng v\u00e0 linh ho\u1ea1t h\u01a1n bao gi\u1edd h\u1ebft.<\/p>\n

Doanh nghi\u1ec7p c\u00f3 th\u1ec3 t\u00f9y ch\u1ec9nh s\u1ea3n xu\u1ea5t bao b\u00ec<\/strong><\/a> theo t\u00ean kh\u00e1ch h\u00e0ng, in nh\u1eefng th\u00f4ng \u0111i\u1ec7p ri\u00eang, hay thi\u1ebft k\u1ebf theo c\u00e1c s\u1ef1 ki\u1ec7n \u0111\u1eb7c bi\u1ec7t. \u0110i\u1ec1u n\u00e0y kh\u00f4ng ch\u1ec9 khi\u1ebfn kh\u00e1ch h\u00e0ng c\u1ea3m th\u1ea5y m\u00ecnh \u0111\u01b0\u1ee3c tr\u00e2n tr\u1ecdng m\u00e0 c\u00f2n bi\u1ebfn s\u1ea3n ph\u1ea9m th\u00e0nh m\u1ed9t m\u00f3n qu\u00e0 \u0111\u1ed9c \u0111\u00e1o, khuy\u1ebfn kh\u00edch h\u1ecd chia s\u1ebb tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i, t\u1ea1o ra hi\u1ec7u \u1ee9ng lan truy\u1ec1n t\u1ef1 nhi\u00ean cho th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n

K\u1ebft lu\u1eadn<\/strong><\/p>\n

Ng\u00e0nh s\u1ea3n xu\u1ea5t bao b\u00ec<\/strong> trong th\u1eddi \u0111\u1ea1i m\u1edbi \u0111ang v\u1eadn \u0111\u1ed9ng kh\u00f4ng ng\u1eebng, v\u01b0\u1ee3t ra kh\u1ecfi nh\u1eefng gi\u1edbi h\u1ea1n truy\u1ec1n th\u1ed1ng \u0111\u1ec3 tr\u1edf n\u00ean xanh h\u01a1n, th\u00f4ng minh h\u01a1n v\u00e0 g\u1ea7n g\u0169i h\u01a1n v\u1edbi t\u1eebng kh\u00e1ch h\u00e0ng. S\u1ef1 k\u1ebft h\u1ee3p h\u00e0i h\u00f2a gi\u1eefa y\u1ebfu t\u1ed1 b\u1ec1n v\u1eefng, c\u00f4ng ngh\u1ec7 th\u00f4ng minh v\u00e0 tr\u1ea3i nghi\u1ec7m c\u00e1 nh\u00e2n h\u00f3a kh\u00f4ng ch\u1ec9 l\u00e0 xu h\u01b0\u1edbng t\u1ea5t y\u1ebfu m\u00e0 c\u00f2n l\u00e0 ch\u00eca kh\u00f3a \u0111\u1ec3 c\u00e1c doanh nghi\u1ec7p s\u1ea3n xu\u1ea5t bao b\u00ec<\/strong> v\u00e0 th\u01b0\u01a1ng hi\u1ec7u n\u00f3i chung chinh ph\u1ee5c th\u1ecb tr\u01b0\u1eddng v\u00e0 ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng trong t\u01b0\u01a1ng lai.<\/p>\n

Nh\u1eefng chi\u1ebfc h\u1ed9p, nh\u1eefng l\u1edbp v\u1ecf b\u1ecdc gi\u1edd \u0111\u00e2y kh\u00f4ng ch\u1ec9 ch\u1ee9a \u0111\u1ef1ng s\u1ea3n ph\u1ea9m, m\u00e0 c\u00f2n ch\u1ee9a \u0111\u1ef1ng c\u1ea3 c\u00e2u chuy\u1ec7n, gi\u00e1 tr\u1ecb v\u00e0 t\u1ea7m nh\u00ecn c\u1ee7a c\u1ea3 m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u trong th\u1ebf gi\u1edbi hi\u1ec7n \u0111\u1ea1i.<\/p>\n","protected":false},"excerpt":{"rendered":"

B\u01b0\u1edbc v\u00e0o k\u1ef7 nguy\u00ean s\u1ed1 v\u1edbi nh\u1eefng bi\u1ebfn \u0111\u1ed5i kh\u00f4ng ng\u1eebng trong h\u00e0nh vi ng\u01b0\u1eddi ti\u00eau d\u00f9ng v\u00e0 nh\u1eadn th\u1ee9c v\u1ec1 m\u00f4i tr\u01b0\u1eddng, ng\u00e0nh s\u1ea3n xu\u1ea5t bao b\u00ec to\u00e0n c\u1ea7u n\u00f3i chung v\u00e0 t\u1ea1i Vi\u1ec7t Nam n\u00f3i ri\u00eang \u0111ang tr\u1ea3i qua m\u1ed9t cu\u1ed9c c\u00e1ch m\u1ea1ng s\u00e2u s\u1eafc. Kh\u00f4ng c\u00f2n \u0111\u01a1n thu\u1ea7n l\u00e0 l\u1edbp v\u1ecf b\u1ea3o… Xem b\u00e0i vi\u1ebft<\/a><\/p>\n","protected":false},"author":3,"featured_media":14304871,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ep_exclude_from_search":false,"footnotes":""},"categories":[2493],"tags":[],"class_list":["post-14304868","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bao-bi"],"acf":[],"_links":{"self":[{"href":"https:\/\/yp.com.vn\/KmOMlj66m\/wp\/v2\/posts\/14304868","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/yp.com.vn\/KmOMlj66m\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/yp.com.vn\/KmOMlj66m\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/yp.com.vn\/KmOMlj66m\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/yp.com.vn\/KmOMlj66m\/wp\/v2\/comments?post=14304868"}],"version-history":[{"count":1,"href":"https:\/\/yp.com.vn\/KmOMlj66m\/wp\/v2\/posts\/14304868\/revisions"}],"predecessor-version":[{"id":14304872,"href":"https:\/\/yp.com.vn\/KmOMlj66m\/wp\/v2\/posts\/14304868\/revisions\/14304872"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/yp.com.vn\/KmOMlj66m\/wp\/v2\/media\/14304871"}],"wp:attachment":[{"href":"https:\/\/yp.com.vn\/KmOMlj66m\/wp\/v2\/media?parent=14304868"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/yp.com.vn\/KmOMlj66m\/wp\/v2\/categories?post=14304868"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/yp.com.vn\/KmOMlj66m\/wp\/v2\/tags?post=14304868"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}